Have you noticed how political campaigns target specific groups of voters? The needs of each group are identified and addressed separately, because politicians recognize that the voting public is not a single, generic person, but a collection of millions of different personalities.
When selling your home, targeting your home properly could be your most important strategy because buyers have different needs and desires, just as voters do. When listing your home, ask your Realtor for details about the marketing plan he or she intends to use to attract different segments of the home buying population.
"Targeted" marketing, as pointed out in Cheryl Stimac's most recent newsletter, is an extremely effective method of attracting home buyers. No one understands that process more than an experienced real estate professional like Cheryl Stimac. You can visit her Tampa Florida real estate website or call her directly at 813-263-6806. You will be glad you did. If you'd like to subscribe to Cheryl's newsletter, you can sign up at her Newsletter Request Form.
Showing posts with label selling a home. Show all posts
Showing posts with label selling a home. Show all posts
Thursday, October 2, 2008
Tuesday, August 21, 2007
Selling Tampa Real Estate More Quickly
There are really 3 main factors that affect Tampa Bay real estate selling time:
- price
- condition
- terms
Price is the single biggest factor. If the condition of your property is equal to others for sale in your neighborhood, and you're offering comparable terms, it will sell in about the average amount of time your Realtor can suggest. If you want or need it sell it more quickly, you may want to adjust your price down slightly to present "a better value" to prospective buyers.
Terms offered are another factor which can be used to attract buyers. You may offer to pay a portion of the buyer's closing costs, therby reducing the amount of cash a buyer needs and that will attract more first-time buyers. Consider including some major appliances if they are in excellent condition. Again, you'll be assisting first-time buyers. As your Realtor, I can also suggest other "terms" which will attract buyers in your locale or even a whole new group of potential buyers.
Condition of your home alone can prompt a faster buying decision by an anxious buyer, fearing that your home will be "snapped up" because it is so desirable. Consider investing in attractive, popular upgrades and cosmetic improvements. Start with your home's "curb appeal" - fresh paint, a flawless roof and landscaping. Inside, the biggest payoffs are in the kitchen and baths. Think about replacing "tired looking" appliances, faucets, countertops and flooring. Make your tubs and showers sparkle. Here again, I can tell you which improvements offer the best payback.
While Price, Condition and Terms aren't the only factors, they are surely among the most important. Vist my website or call me for advice if a quicker than average sale is your goal
- price
- condition
- terms
Price is the single biggest factor. If the condition of your property is equal to others for sale in your neighborhood, and you're offering comparable terms, it will sell in about the average amount of time your Realtor can suggest. If you want or need it sell it more quickly, you may want to adjust your price down slightly to present "a better value" to prospective buyers.
Terms offered are another factor which can be used to attract buyers. You may offer to pay a portion of the buyer's closing costs, therby reducing the amount of cash a buyer needs and that will attract more first-time buyers. Consider including some major appliances if they are in excellent condition. Again, you'll be assisting first-time buyers. As your Realtor, I can also suggest other "terms" which will attract buyers in your locale or even a whole new group of potential buyers.
Condition of your home alone can prompt a faster buying decision by an anxious buyer, fearing that your home will be "snapped up" because it is so desirable. Consider investing in attractive, popular upgrades and cosmetic improvements. Start with your home's "curb appeal" - fresh paint, a flawless roof and landscaping. Inside, the biggest payoffs are in the kitchen and baths. Think about replacing "tired looking" appliances, faucets, countertops and flooring. Make your tubs and showers sparkle. Here again, I can tell you which improvements offer the best payback.
While Price, Condition and Terms aren't the only factors, they are surely among the most important. Vist my website or call me for advice if a quicker than average sale is your goal
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